Business Coaching Training Opportunity: Over the course of the next few weeks I am going to share with you 21 ways of building credibility in ways that your competitors are not. I refer to these as stealth credibility secret weapons. :->
Why and I doing this?
I have lots of reasons, but here’s one of the big ones…
Every day I am bombarded with people who have been burned by the hype of much of the internet marketing world. Even the business coaching advice that most so-called experts give is faulty as they simply don’t know how to teach and/or they haven’t made it in business themselves.
It saddens me to see so many people burned–yet excited that many of these people have chosen our company to be mentored by given the fact that they have become so jaded and cynical.
(Earlier this week I showcased one of our latest clients and I am going to be interviewing one of our newer clients who just closed a $25,000 business coaching training program this past week–next week.)
Ideas don’t mean anything anymore. What matters in the Recommendation is your ability to put ideas together in a business coaching system that provides you an advisory role position. In order to do this properly you need a way to build credibility quickly and in a way that is done subconsciously. Follow my Unconscious Credibility Marketing principles and you will be light years ahead of your competition–even if you are just starting out with an advice based business.
Credibility is one of those terms that everyone wants, and what everyone needs today, yet I haven’t found a program that teaches people how to actually create and leverage credibility in a strategic way that increases conversion rates.
There are two types of credibility. The first is conscious credibility which is a credibility that someone gains because of some specific actions performed and outcomes generated. For example, a person running his/her first marathon under 3 hours would provide credibility that the runner knows what he or she is doing. Writing a book and giving it to someone would automatically qualify most people as an expert in their industry. Someone finding out that you’ve made it in business and they see a lifestyle change in you is an another example of showcasing that you have developed credibility.
The second is unconscious credibility which is a form of credibility that causes people to see you as credible without having to do anything to do with performing some specific act. It has more to do with the ability that you have to posture and control how you are going to frame or control the conversation that you are having with potential clients.
Our Unconscious Credibility Marketing System (UCMS) also knows as Stealth Credibility Secret Agents :-> are prominent in our newly released program to our clients, “Quick Home Business Profits(TM)”.
Two (2) Stealth Credibility Secret Agents: Milgram’s Law and Zipf’s Law
Always position your advice to leverage Milgram’s Law and Zipf’s Law. Milgram’s Law states that the market place will blindly believe the words of an expert. In other words, you want to provide yourself the same leverage someone standing in front of crowds or being interviewed on a major news network. No one questions people when they are seen in this venue.
Now you might not have opportunities at the beginning of your advice-based business to get in front of large crowds, and you might not even desire this, BUT there are ways that you provide yourself the same kind of positioning muscle that leverages Milgram’s Law.
Zipf’s Law requires the power of Milgram’s Law, understanding how to influence perception even in microsecond format. Where Milgram’s Law is the power of influence, Zipf’s Law is the extension of influence into life-time trust.
Zipf’s Law states that when someone is overwhelmed as to who to trust, the person will choose a certain person or company to trust for the long term. This is the power of being the trusted advisor. Milgram’s Law makes it possible for you to create the throne; Zipf’s Law allows you to sit in it with your sceptre of advice to be dispensed for as long as you want!
Stay tuned. Over the course of the next week I will be revealing many of our ‘secret agents’ so that you can unleash them in your product and service creation.
Never again have people doubt your credibility!
To Accelerated Profits!
Watch This Short Business Coaching Training Video–An Introduction To Stealth Credibility Secret Agents!
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